Ienno-Guio-Dia, friend of travelers. (Photo credit: Nicholas Roerich)

Last week’s wintery weather got a lot of play in the news and across the blogosphere. As mentioned in the last post, while the weather wreaked a lot of havoc, travel agents also grabbed some limelight as they came to the rescue of customers stranded in the deep freeze at airports or in places they were trying to make their way to or home from.

On the heels of their success in dealing with the upset caused by the weather disruptions, travel agents are getting another boost. It seems like self-booking online is beginning to drop like those cold temperatures, which has travelers looking towards travel agents for their expertise. For more details around this, check out Travel Agents Back In Demand.

For some folks, getting away from booking online is like weaning yourself off caffeine. We’ve become so addicted to living life through online channels, it’s a hard attachment to walk away from…but it can be done. The same way you bonded to your smartphone, you can bond with a travel agent.

If you’re accustomed to navigating your life through online activity, you probably cringe at the idea of someone else handling your travel. I get it, you like the self-drive aspect. It’s a control thing, especially if you’re good at it.

Most people flock to the web with the goal of finding affordable travel, forgetting that time is money. And while it’s unlikely that millennials will start using travel agents anytime soon, for anyone who has ever been burned by an online travel “deal” or whose online booking has been derailed, there’s security in knowing there’s someone who’s got your back, who’ll go to bat for you, and who acts as a lifeline of sorts. Plus, they’re real and won’t run out of batteries.

After taking a hit from all of the online competition, it’s good to see travel agents on the rise. There’s plenty of great travel booking options to suit every need, let’s not forget that they’re one of them.